| |  | | Publisher in internet marketing is a group, organization, company or individual who is responsible for originating the production of a website. When referenced in advertising language, a publisher more specifically refers to an entity that maintains a website. The biggest portion of a publisher's revenue comes as advertising revenue, that is paid for by advertisers in exchange for placements of their ads. Publishers can be compensated in many different ways, including flat rate fees, cost per click, cost per 1,000 impressions, cost per conversion, etc. | | | |  | Publisher |
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